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From Idea to Implementation: Product Lifecycle Management

Comprehensive E2E Management: The Product Lifecycle, from Requirement to Launch
November 9, 2025 by
From Idea to Implementation: Product Lifecycle Management
Gerlando Gueli


Most projects fail in the transition between defining requirements and final launch, resulting inScope Creepor systems that do not meet the original need. This success story focuses on the role of Project Management asEnd-to-End (E2E) Manager, which ensures cohesion from start to finish. The central problem was to ensure the successful implementation of complex systems (such as integrated management systems) and to verify that schedules, budget, and scope remained validated at each phase, eliminating failures in the transition between teams.


The Challenge

The disconnect between business needs analysis and technical implementation. Projects fail in the transition between definition and launch.

The PMaaS Solution

Senior leadership focused on comprehensive management of the project lifecycle, ensuring the validation of requirements with different teams (DevOps, QA, Development, UX). The implementation and startup of highly complex systems (e.g., .NET/SQL Server integrated management system) were led.

The Result

Controlled and verified delivery of launches (e.g., new updates).  Leadership in the implementation of key systemsand control of the budget allocated to each project, ensuring that the final solution meets the original business need.